{"product_id":"matcha-bio-yabukita-50g","title":"Organic matcha green tea Yabukita 50g","description":"\u003ch3\u003eAn exceptional organic matcha\u003c\/h3\u003e\n\u003cp\u003eWith this new organic matcha from Japan, my goal is to help people discover the \u003cstrong\u003epure Yabukita cultivar\u003c\/strong\u003e, with its exceptional \u003cstrong\u003equality\u003c\/strong\u003e and \u003cstrong\u003eoutstanding\u003c\/strong\u003e value for money.\u003c\/p\u003e\n\u003cp\u003eLike any plant, the tea plant comes in several varieties, known as \u003cem\u003ecultivars\u003c\/em\u003e or \u003cstrong\u003egrape varieties\u003c\/strong\u003e. This is comparable to the world of wine, with grape varieties such as Chardonnay and Merlot, or fruit trees, with varieties such as Gala and Granny Smith apples.\u003c\/p\u003e\n\u003cp\u003eHere we have a 2022 vintage matcha made from \u003cstrong\u003ea single\u003c\/strong\u003e Yabukita \u003cstrong\u003ecultivar\u003c\/strong\u003e, sourced from the high quality leaves grown in the unique \u003cem\u003e\u0026quot;single origin\u0026quot;\u003c\/em\u003e terroir of our partner farmer Nakai-san in Wazuka. It is very special to be able to taste the pure cultivar.\u003c\/p\u003e\n\u003cp\u003eThere is exceptional quality, and every sip is a \u003cstrong\u003etaste journey\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eTasting 🍵\u003c\/h3\u003e\n\u003cp\u003eThis Yabukita matcha is of such high quality that it will take you on a taste journey of umami flavours. When you open the pouch, you are immediately struck by the \u003cstrong\u003erich aroma\u003c\/strong\u003e that escapes.\u003c\/p\u003e\n\u003cp\u003eWhen preparing, adding a dash of cold water releases \u003cstrong\u003epowerful green notes\u003c\/strong\u003e. The tasting experience is \u003cstrong\u003esilky smooth\u003c\/strong\u003e, with a \u003cstrong\u003eboost\u003c\/strong\u003e from \u003cstrong\u003emineral notes\u003c\/strong\u003e, a slightly earthy flavour, and nutty flavours, which then give way to a \u003cstrong\u003esweet finish\u003c\/strong\u003e with notes of red berries.\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eThe result of a collaboration between farmer Nakai-san and our partner producer.\u003c\/h3\u003e\n\u003cp\u003eCultivating organic tea plants to create super high-quality tencha and processing it into matcha are \u003cstrong\u003etwo different crafts\u003c\/strong\u003e that require completely different \u003cstrong\u003eskills\u003c\/strong\u003e and \u003cstrong\u003eequipment\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor farmers\u003c\/strong\u003e who grow tea\u003cstrong\u003e, the challenge is to care for their plants\u003c\/strong\u003e in order to achieve a high-quality harvest each season. Climatic conditions change every year, and frost, insects, plant size, organic farming standards, the installation and management of shaded areas before harvest, and the harvest itself are all challenges that tea plant farmers face in order to produce high quality \u003cstrong\u003etencha\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor the producer,\u003c\/strong\u003e the challenge is to \u003cstrong\u003etake this harvest and transform it\u003c\/strong\u003e into delicious matcha: sorting the tea leaves by grade (or quality), removing impurities, separating the different parts of the leaf (the petiole or stem, the veins, and the leaf blade, i.e., the \u0026quot;flesh\u0026quot; of the leaf—this is the most desirable part for matcha tea production), then grinding it into powder, maintaining the machines and equipment such as the granite mills that carry out these processes, and packaging the powder in pouches or tins—all in accordance with the specifications and high standards of organic certification.\u003c\/p\u003e\n\u003cp\u003eThis is why many farmers operate in \u003cstrong\u003elong-term partnerships\u003c\/strong\u003e with one or more producers who commit to buying the farmer\u0026#x27;s crops each year at prices guaranteed and acceptable to both parties. In this arrangement, which benefits both the farmer and the producer, the producer generally receives \u003cstrong\u003ehigh quality crops as a priority\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eThis is the case with this exceptional Yabukita matcha: high quality tea leaves \u003cstrong\u003egrown by our partner farmer Nakai-san\u003c\/strong\u003e and processed by our partner producer into an absolutely delicious and captivating organic matcha.\u003c\/p\u003e\n\u003cp\u003eHere are Nakai-san and I in his field, which is isolated in the mountains:\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"in Nakai-san\u0026#x27;s field\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1331\/3585\/files\/IMG_3521_1024x1024.JPG?v=1477535844\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe producer of this organic Yabukita matcha is the same one who has proven itself with our organic \u003ca title=\"matcha bio Okumidori\" href=\"https:\/\/kumikomatcha.fr\/products\/matcha-bio-okumidori-50g\" target=\"_blank\"\u003eOkumidori\u003c\/a\u003e and \u003ca title=\"matcha bio Saemidori\" href=\"https:\/\/kumikomatcha.fr\/products\/matcha-bio-saemidori-okumidori\" target=\"_blank\"\u003eSaemidori\u003c\/a\u003e matcha, which are greatly appreciated by our community. If, like many, Saemidori or Okumidori is your favorite matcha, you will love this Yabukita!\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eThis matcha is completely different from our \u003ca href=\"https:\/\/kumikomatcha.fr\/products\/matcha-vintage-terroir-nakai\" title=\"matcha Nakai\" target=\"_blank\"\u003eNakai matcha\u003c\/a\u003e, which is a blend (not a single cultivar), created by Nakai-san himself in a more artisanal way, and with less strict harvest quality standards.\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eUsucha, koicha, and cold brew preparations.\u003c\/h3\u003e\n\u003cp\u003eI recommend trying these three preparation methods:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTo \u003ca title=\"guide de préparation du matcha\" href=\"https:\/\/kumikomatcha.fr\/blogs\/recettes\/preparation-the-matcha\" target=\"_blank\"\u003eprepare\u003c\/a\u003e \u003cstrong\u003eusucha\u003c\/strong\u003e \u003ca title=\"guide de préparation du matcha\" href=\"https:\/\/kumikomatcha.fr\/blogs\/recettes\/preparation-the-matcha\" target=\"_blank\"\u003ematcha tea\u003c\/a\u003e, use 1 to 2 grams of powder for 80mL of hot water at 70°C - this is the common method of preparing matcha and the one we enjoy most often for tasting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThick \u003ca title=\"comment préparer un koicha\" href=\"https:\/\/kumikomatcha.fr\/blogs\/recettes\/preparation-the-matcha#koicha\" target=\"_blank\"\u003ekoicha\u003c\/a\u003e preparation\u003c\/strong\u003e: use 4-5g for 30mL of water at 80°C.\u003c\/li\u003e\n\u003cli\u003eIn summer, try a cold \u003cstrong\u003e\u003cem\u003ebrew\u003c\/em\u003e\u003c\/strong\u003e preparation: shake 1-2g per 250mL of cold water in a shaker. It\u0026#x27;s very refreshing and delicious.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eA container that matches the contents\u003c\/h3\u003e\n\u003cp\u003eTo honour these exceptional organic matcha teas, you need packaging that lives up to the contents. That\u0026#x27;s why I asked my favourite tattoo artist, Neco, to design the packaging illustrations to make them \u003cstrong\u003ebeautiful objects\u003c\/strong\u003e in their own right.\u003c\/p\u003e\n\u003cp\u003eNeco is a Japanese tattoo artist who lives between Paris and Japan (she also says she is a cat):\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1331\/3585\/files\/necotatoo.jpg?v=1693988043\" alt=\"\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/instagram.com\/kirineco.goenya\"\u003e@kirineco.goenya\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe concept\u003c\/strong\u003e: Neco designed the illustration for this matcha with the transcendent aromas of the Yabukita cultivar in mind.\u003c\/p\u003e\n\u003ch3\u003eMini 5g pouches available to distribute to friends.\u003c\/h3\u003e\n\u003cp\u003eIn addition to these 50g pouches, we also have \u003ca href=\"https:\/\/kumikomatcha.fr\/products\/pack-decouverte-matcha\" title=\"échantillons de matcha 5g\" rel=\"noopener noreferrer\" target=\"_blank\"\u003emini 5g formats\u003c\/a\u003e in stock. Perfect for hiking, traveling, or giving to friends to help them discover authentic organic matcha from Japan.\u003c\/p\u003e\n\u003cp\u003eEnjoy! 🙏 🍵\u003c\/p\u003e","brand":"Kumiko Matcha","offers":[{"title":"50g \/ 50 servings (💚)","offer_id":39868101591115,"sku":"YABUKI50","price":49.95,"currency_code":"EUR","in_stock":true},{"title":"3 x 50g \/ 150g (👍 -10%)","offer_id":44042779722043,"sku":"YABUKI50x2","price":94.9,"currency_code":"EUR","in_stock":true},{"title":"6 x 50g \/ 300g (⭐️ -15%)","offer_id":44042779754811,"sku":"YABUKI50x3","price":131.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1331\/3585\/products\/1copie.jpg?v=1668646425","url":"https:\/\/kumikomatcha.eu\/products\/organic-matcha-yabukita-50g","provider":"Kumiko Matcha","version":"1.0","type":"link"}